Design, for me, has always been personal. Being a father has changed how I see the world — I notice how naturally my daughter explores, how she gets confused, and how she delights in small wins. That same lens shapes how I approach design: with empathy, patience, and clarity.
 

I spend time understanding how people actually think, what frustrates them, and what makes them smile. My goal isn’t just to make things usable — it’s to make them feel effortless. When design steps back and lets the user move forward with confidence and ease, that’s when it truly works.